In a free market, if a product is offered, and buyers want it, the increasing demand for the product will ________

a. drive the price down because many of them sell
b. drive the price up because the producer has a limited supply
c. drive the supply and price down
d. drive the demand curve to the left

b

Business

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________ indicates the percent of all purchase volume in the category is your brand

A) Share of category requirements B) Size of wallet C) Share of wallet D) Customer lifetime value

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What is the name for the shifting of non-strategic functions to specialist firms to reduce costs?

A) outsourcing B) multinational company C) globalization D) transnational corporations

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