In conducting field interviewers, the researcher:

A. should not be concerned about time.
B. needs to select locations and times that are comfortable and convenient for the interviewers.
C. should follow the interview guide in exactly the same way in each interview.
D. should avoid establishing a frame of reference for the respondent so to be able to capture his or her spontaneous reaction and answers.
E. none of the above.

Answer: E

Communication & Mass Media

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