In a high-frame-density sequence, the motion steps from frame to

frame are minimized.



Indicate whether the statement is true or false.

T

Communication & Mass Media

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McGuire's research showed the power of advertising in getting consumers to switch brands easily

Indicate whether the statement is true or false

Communication & Mass Media

Which of the following content strategies is most appropriate for the hostile audience (negative interpretation, a lot of knowledge)?

a) Use reluctant testimony. b) Secure commitments with specific appeals to action. c) Emphasize specific action steps. d) All of these answers are correct.

Communication & Mass Media