National advertising consists of the following two categories,
a. co-op and spot
b. network and retail
c. spot and retail
d. network and local
e. spot and network
e.
Communication & Mass Media
You might also like to view...
The following fallacy is an example of an appeal to popularity: "Everybody I've talked to on my street intends to vote for Ms. Kullen. I'm sure she'll win."
True False
Communication & Mass Media
In order to adapt your visual presentation when you are being taped, you should do all of the following EXCEPT
A) choose the color of your clothes carefully. B) avoid looking directly into the camera. C) avoid shiny jewelry. D) do not slump or fidget.
Communication & Mass Media