Tiphani, in her persuasive speech, says the following:

"So, by using these simple steps, you will save time, money, and energy." What form of persuasive appeal is this?
A) a negative or guilt-based appeal
B) an appeal to positive motivation
C) using cognitive dissonance
D) an appeal to self-esteem needs

B

Communication & Mass Media

You might also like to view...

What advice is given for rehearsing your speech?

A) Rehearse the speech in parts. B) Time the speech only on your last rehearsal. C) Rehearse the speech no less than ten times. D) Rehearse the speech in front of a full-length mirror.

Communication & Mass Media

Rochelle was appointed by her boss to chair a small committee to draft a policy statement on personal use of company computers. She called a meeting of the group for 9 a.m. Wednesday morning. According to your textbook, what kind of leader is Rochelle?

A. designated leader B. task leader C. implied leader D. dominant leader E. emergent leader

Communication & Mass Media