Many consumers are willing to pay $100 for a perfume that contains $10 worth of scent because the perfume is from a well-known brand. What kind of pricing is the company depending on?

Lower-income consumer groups utilize the decision process more thoroughly than any other income group

Indicate whether the statement is true or false

Control techniques can be quite different for different countries. The differences are primarily in the ________

A) types of tasks that employees perform in various countries B) way employees respond to the controlling measures C) strategic orientation of each technique D) measurement and corrective action steps of the control process