In typical licensing agreements, the licensee compensates the licensor with a down-payment plus ongoing royalties based on sales

Which of the following is true of an express warranty?

a. It prohibits other firms from using a brand or part of a brand without permission. b. It contains an unwritten guarantee about the performance of a product. c. It gives the impression of environmental friendliness to a product. d. It ranges from simple statements to extensive documents written in technical language

Amanda Miranda owns a soft drink manufacturing company that makes Fizzy Dizzy soda. She asks you to determine if she has any intangible property. Which of the following items would you tell her are intangibles?

A) Secret formula for Fizzy Dizzy B) Patented design of the Fizzy Dizzy bottle C) Patented name of the product (Fizzy Dizzy) D) All of the above