Select a problem at your college (e.g., parking, registration, etc.) and write an argument using the "4 Ss." Note in the margin each of the "Ss."

Which of the following statements most accurately describes the social self?

A) You are represented by the things you own. B) You are what you have. C) You have different selves in relation to different people. D) You attempt to answer for yourself, ?Why am I here??

AVE compares the value of a news story generated by PR to which of the following?

a. social media mentions b. the impression rate c. direct marketing costs d. a paid advertisement