An advertisement for Nintendo using a cognitive message strategy would probably feature which type of message strategy, because Nintendo holds 47 percent of the market share in the handheld game market?

A) comparative
B) generic
C) preemptive
D) unique selling proposition

B

Business

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________ is the unplanned purchases of items needed quickly, often at non-prenegotiated higher prices

Fill in the blank(s) with correct word

Business

The data that an organization purchases from data vendors can act as the source data for a business intelligence system

Indicate whether the statement is true or false

Business