In a short essay, discuss why initial research findings should be communicated to the client's key decision makers
What will be an ideal response?
The process begins by interpreting the results of data analysis in light of the marketing research problem, approach, research design, and fieldwork. Instead of merely summarizing the statistical results, the researcher should present the findings in such a way that they can be used directly as input into decision making. Whenever appropriate, conclusions should be drawn and recommendations that management can act upon should be made. Before writing the report, the researcher should discuss the major findings, conclusions, and recommendations with the client's key decision makers. These discussions play a major role in ensuring that the report meets the client's needs and is ultimately accepted. These discussions should confirm specific dates for the delivery of the written report and other data.
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Decreases in equity that represent costs of assets or services used to earn revenues are called:
a. Liabilities. b. Equity. c. Withdrawals. d. Expenses. e. Owner's Investment.
If the bargaining unit members decide that they desire to nullify the union shop provision in their agreement, then it must be passed by a majority of the bargaining unit members. The election held for this purpose is known as the ________ election
a. rolling b. deauthorization c. runoff d. decertification