Which of the following happened during the period of time during which newspapers used a print-centric business model?

A) Google launched its search engine.
B) Apple introduced the iPhone.
C) Facebook opened to the public.
D) The adoption of smartphones and tablets has grown rapidly.

A

Business

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Which of the following is the best definition for marketing?

A) Marketing is an organizational function and a set of business activities designed to make profits. B) Marketing is an organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders. C) Marketing is a business function and a process for determining the value customers desire in order to gain profit for business organizations and to seek societal benefits through nonprofit marketing. D) Marketing is finding a hole and filling it while earning profitable dollars. E) Marketing is the result of the equilibrium of supply, demand, marginal cost, and marginal revenue.

Business

In ________, also known as across-countries analysis, the data of all the respondents can be pooled and analyzed

A) Cross-cultural analysis B) Individual-level analysis C) Pancultural analysis D) Intracultural analysis

Business