McDonald's restaurants inside Wal-Marts and Starbucks inside Super Targets are examples of ________, whose main advantages are that the products can or may be convincingly positioned by virtue of the associated brands
A) cooperative marketing
B) cross-promotion
C) retail co-branding
D) ingredient branding
E) feature promotion
C
Business
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What are the two factors responsible for the spread of codes of ethics and statements of social responsibility in firms?
What will be an ideal response?
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Governments must record a liability for uncollected taxes instead of revenues for uncollected taxes if the taxes are going to be collected
A) 30 days after the fiscal year end. B) 45 days after the fiscal year end. C) 60 days after the fiscal year end. D) 75 days after the fiscal year end.
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