One of the challenges of using humor in television commercials is

a. Humor can build credibility for a spokesperson and not the brand
b. Humor usually works better in print than online
c. You could have a good joke and not sell anything
d. Humor is universally enjoyed but hard to use with niche audiences

c. You could have a good joke and not sell anything

Communication & Mass Media

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"Maine is the most beautiful state in the country" is an example of a proposition of policy

Indicate whether the statement is true or false

Communication & Mass Media

In 1962, Congress declared in the all-channel legislation that all television sets in the U.S. must be equipped with

A. both VHF and UHF receivers. B. a coaxial cable. C. a digital video recorder. D. a Nipkow disk.

Communication & Mass Media