A wage employment guarantee refers to a contract negotiation that assures employees ________
a. a fixed amount of monthly payment during a union strike or a management lockout
b. a minimum amount of work or compensation during a specified amount of time
c. a fixed amount of monthly payment after their retirement
d. monitory assistance in the event of an accidental injury on the job
b
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Online students should develop rapport with their instructors as a way to establish a ______.
a. personal friendship b. learning management system c. syllabus d. support system
Product planners need to consider products and services on three levels. Each level adds more customer value. The most basic level is the ________, which addresses the question, "What is the buyer really buying?"
A) an actual product B) an augmented product C) core customer value D) co-branding E) exchange value