Members of management at Growing Green, a company that markets organic and environmentally friendly gardening and landscaping supplies and equipment, are evaluating the benefits and disadvantages of indirect exporting, direct exporting,
and licensing. In which stage of the global marketing process is Growing Green?
A) deciding whether to go global
B) deciding which markets to enter
C) deciding how to enter the market
D) deciding on the global marketing program
E) deciding on the global marketing organization
C
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Ms. Wilson made an offer to purchase real property. However, she died of a heart attack before the listing broker could notify her of an unqualified, signed acceptance by the seller. Based on these facts, which of the following is true:
A: Notification to the administrator or executor would bind the Wilson estate; B: The death of Wilson constituted a revocation of the offer; C: The offer and acceptance constitute an enforceable contract; D: The sale would not be binding because the deed was not delivered before Wilson's death.
The Bledsoe Marketing Research group has been hired to administer a series of questions to shoppers in a local mall. If questions on the survey questionnaire have only two possible responses (such as "yes/no"), what type of questions are these?
What will be an ideal response?