__________ means an audience can be persuaded on the basis of who the source is or what they have to say

Classical Marxism views the system of ideas in a society as the single most power and fundamental shaper of all other social structures and institutions

Indicate whether this statement is true or false.

The critical/cultural model assumes which of the following?

A. Audiences receive strong, direct effects from media campaign messages. B. Audiences are unaffected by media campaign messages. C. Audiences are indirectly affected by media campaign messages. D. Audiences actively use the media to construct their view of the world.