BMW advertises its cars as the "ultimate driving machine" which is described as positioning based on:

Which of the following is a similarity between the psychological factors motivation and learning?

a. They can be explained by Maslow's hierarchy of needs. b. They are social factors that have an impact on the consumer decision-making process. c. They can be affected by a person's environment because they are applied on specific occasions. d. They are influenced by personal characteristics, such as gender and age.

With respect to privileged communications of accountants, which of the following is true?

A. A state statutory privilege will be recognized in a case being tried in a federal court involving a federal question. B. Most courts recognize a common law privilege between an accountant and the client. C. As a result of legislative enactment and court adoption, the client-accountant privilege is recognized in the majority of jurisdictions. D. The privilege will be lost if the party asserting the privilege voluntarily submits part of the privileged communications into evidence.