The purpose of sales training needs assessment is to compare the specific performance-related skills, attitudes, perceptions, and behaviors required for salesforce success to the
a. salesforce rating results of a customer survey.
b. performance test results of each salesperson.
c. job analysis of each sales position.
d. state of readiness of the salesforce.
e. personal observations of various salespeople recorded by sales managers.
Ans: d. state of readiness of the salesforce.
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