Which of the following approaches is one of the most common ways for organizations to
achieve their product/service objectives through a go-to-market approach?
A) low-cost product/service strategy
B) responsive product/service strategy
C) quality attributes product/service strategy
D) innovation product/service strategy
B
Business
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Gerald, a 40-year-old building contractor, wants financial protection for his family while $150,000 of his assets are tied up in a building project for about 5 years. Which of the following types of life insurance policies would give him that protection at the lowest cost?
A) Life paid-up at 45 B) Straight whole life C) 5-year level term D) Single premium whole life"
Business
A customer who is both loyal and profitable is referred to as a ________
A) barnacle B) stranger C) true believer D) laggard E) butterfly
Business