Describe outputs and outcomes in public relations research, and discuss their differences
What will be an ideal response?
• Output phenomena are usually short-term, surface aspects, and include, for example, the amount of media coverage received or exposure given to a particular message.
• Outcome phenomena are usually more far-reaching, carry greater impact, and include, for example, the amount of change in awareness, attitudes, and even behavior.
Business
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Which of the following domain extensions signifies a resource website and is an unrestricted global name that may be used by businesses, individuals, and organizations?
A) .name B) .coop C) .mobi D) .info
Business
Which of the following is not a part of the HO-3 policy layout?
A) Definitions B) Exclusions C) Conditions D) All of the above are a part of the HO-3 policy layout.
Business