When referring to the concepts of structure and interaction, your textbook recommends

.
A. having more structure than interaction
B. having more interaction than structure
C. having a balance of structure and interaction
D. starting the meeting with structure, but ending the meeting with interaction

Answer: C

Communication & Mass Media

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Within 24 hours after listening to a lecture or speech, most people will likelyrecall only about ______ percent of the message

a. 50 b. 10 c. 80 d. 30

Communication & Mass Media

In which way are newspaper ads more effective than radio or TV ads?

A. More people read newspapers every day than watch TV and listen to radio. B. Newspaper ads are more entertaining. C. Newspaper ads allow advertisers to give detailed information. D. Consumers trust whatever they read in newspapers.

Communication & Mass Media