Perhaps the most important distinction between standardization and adaptation is that ________
A) standardization helps the firm customize products according to customer preferences, while adaptation helps the firm save time
B) standardization helps the firm cut costs, while local adaptation helps the firm more precisely cater to local needs and requirements
C) standardization helps the firm cater to the needs of local customers, while adaptation helps the firm save costs through mass production
D) standardization helps the firm upgrade quality to suit the unique tastes of consumers, while adaptation emphasizes uniformity
B
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On December 31, 2015, Bertram Company had an outstanding note payable totaling $125,000. The note is due in equal annual installments of $25,000 on January 1 of each of the next 5 years. The current portion of long-term debt that should be reported on the December 31, 2015 balance sheet is
A. $125,000 B. $25,000 C. $50,000 D. $0
What is meant by the phrase, the triple bottom line?
a. Profits, people and planet, which captures the way a company incorporates the two domains of corporate social responsibility (social and environmental issues) into its business decisions. b. Product, price, and promotion, which captures the profit impact from the major decision variables in the marketing mix. c. Financial, managerial, and environmental accounting methods. d. The use of marketing metrics to capture customer satisfaction, loyalty, and lifetime value. e. Sustainability, social marketing, and societal impacts.