A 30-minute television advertising program marketing a single product is referred to as a(n) ________
A) home shopping network
B) infomercial
C) short-messaging system
D) m-commercial
E) mass marketing advertisement
B
Business
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Maxwell Furniture Center had accounts receivable of $ 20, 000 at the beginning of the year and $ 54, 000 at year-end. Revenue for the year totaled $ 116, 000. How much cash did the business collect from customers?
A. $ 150, 000 B. $ 62, 000 C. $ 116, 000 D. $ 82, 000
Business
Which of the following is a type of flow that connects all institutions in a marketing channel?
A) payment flow B) ownership flow C) physical flow D) promotion flow E) information flow
Business