The 5Ws rule is used for assembling crucial facts in a grievance

A salesperson has attempted to follow up with a client on multiple occasions to answer some questions about renewing a contract, but the receptionist will only put her through to voice mail. Here, the receptionist acts as a(n) _______ in the buying center.

user influencer buyer gatekeeper

Buyer behavior is often influenced by perception

Indicate whether the statement is true or false