How can companies write for a global audience while containing the cost of translation?
A) Add links to content in multiple languages.
B) Develop a new website in each language needed.
C) Write in the original language and allow for links to translation software sites.
D) Write detailed content in the languages of global community members and use the original language for major sections such as the homepage and navigational tabs.
E) Localize the homepage for the global audience and keep detailed content in the original language.
Answer: E
Explanation: E) As much as possible, adapt your content for a global audience. Translating content is expensive, so some companies compromise by localizing the homepage while keeping the deeper, more detailed content in its original language.
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