According to the text, which of the following was a key factor in the success of GE’s Ecomagination strategy?
a. top management support
b. golden triangle partnerships
c. independent sustainability reports
d. creative video news releases
a. top management support
Communication & Mass Media
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In group discussions, it is always important to
A.) have a strong leader. B.) use group resources. C.) follow a 4 part outline. D.) take turns presenting your speeches. E.) all of the above.
Communication & Mass Media
What would be the best speech design for persuading your audience to support a campus crusade against crime?
a. refutative b. problem–solution c. categorical d. sequential
Communication & Mass Media