Which of the following is/are part of the role of OPERATIONS in a business?
(a) Asses customer needs
(b) Secure financial resources for projects
(c) Analyze investment proposals
(d) Produce goods and/or services
Ans: (d) Produce goods and/or services
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To arrive at the augmented product, a marketer must:
A) increase the frequency of advertising, to achieve high product recall in the minds of customers. B) reduce prices to extents that cannot be matched by competitors. C) go beyond expectations by offering levels of customer service that competitors cannot match. D) meet the customer service expectations of customers.
In determining the lawfulness of a merger, which of the following factors need not be shown?
A) The likelihood of a substantially lessening of competition or the tendency to create a monopoly B) The relevant product market C) The relevant geographic market D) An actual lessening of competition