A decision-making process in which the alternatives are rated on each factor that is important to you, and the alternative with the highest overall rating is chosen, is called the _____

a) heuristic method.
b) means and ends method.
c) additive strategy.
d) elimination by aspects strategy.

Answer: d

Psychology

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John Watson offered a live, white rat to Little Albert and then

made a loud noise behind Albert by striking a steel bar with a hammer. The white rat served as the _____ in his study. a) discriminative stimulus b) counterconditioning stimulus c) conditioned stimulus d) unconditioned stimulus

Psychology

A researcher wishes to place electrodes in the brain so that

existing motor activity can be used to control an artificial hand designed for amputees. The researcher should place the electrodes in the a. temporal lobe. b. limbic system. c. frontal lobe. d. midbrain.

Psychology