Trading partners collaborate on store-level POS forecasts in

A) store replenishment collaboration.
B) DC replenishment collaboration.
C) retail event collaboration.
D) collaborative assortment planning.

Answer: A

Business

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Which type of appeal reaches the more creative right side of the brain?

A) rational B) sex C) humor D) emotional

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The priceless campaign of MasterCard is based on a(n):

A) humor appeal B) emotional appeal C) rational appeal D) fear appeal

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