Entrepreneurs can increase their chances for success if they ________
A) know their business in depth and develop a solid business plan
B) manage their financial resources and understand financial statements
C) learn to manage people and keep in touch with how they react to stress and balance their health needs with the needs of the business
D) All of the above
D
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Generally, the consumer's purchase decision will be to buy the most preferred brand, but two factors can come between the purchase intention and the purchase decision. Which of the following is one of these factors?
A) economic risks B) attitudes of others C) cognitive dissonance D) alternative evaluation E) buyer's remorse
Even when there are advantageous trades that could be made, market imperfections can arise when people have different information at the time they act
Indicate whether the statement is true or false