What type of software do salespeople use to track all aspects of customer interaction?
A) TQM (total quality management)
B) CRM (customer relationship management)
C) DRM (direct response management)
D) PR (public relations)
E) JIT (just in time)
B
Business
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A type of research design that has as its primary objective the provision of insights into and comprehension of the problem situation confronting the researcher is called ________
A) conclusive research B) descriptive research C) causal research D) exploratory research E) insight research
Business
Which of the following macroenvironmental forces has had the greatest effect on The Landing?
A) the social and cultural environment B) the technological environment C) the sustainable environment D) the political environment E) the social responsibility environment
Business