List the three general strategies for accomplishing speech goals. Identify how they are different, and tell when each might be appropriate.

What will be an ideal response?

- The three general strategies for accomplishing speech goals are (1) informing, (2) persuading, and (3) entertaining.
- The principal goal of informative strategies is to share information.
- The goals of these strategies overlap and are not distinct; the answer should identify that all speeches probably include all elements and that the appropriateness of each is defined by the primary role each will play in a speech.

Communication & Mass Media

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