Selling is not the most important part of marketing. Explain why not
What will be an ideal response?
According to Peter Drucker, "The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself. Ideally, marketing should result in a customer who is ready to buy. All that should be needed then is to make the product or service available."
Business
You might also like to view...
The fixed amount in a salesperson's salary is primarily designed to stimulate and reward efforts from salespeople
Indicate whether the statement is true or false
Business
Which of the following data collection methods is generally the least flexible?
A) telephone interviewing B) face-to-face interviewing C) mail questionnaires D) online questionnaires E) mall intercepts
Business