The act of collecting, interpreting, and reporting information concerning a clearly defined marketing problem is known as

A. the scientific method.
B. integrative marketing.
C. marketing evaluation.
D. marketing research.
E. market analysis.

Answer: D. marketing research.

Business

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Avatar Auto Parts Company uses the indirect method to prepare the statement of cash flows

Refer to the following section of the comparative balance sheet: Avatar Company Comparative Balance Sheet December 31, 2017 and 2016 2017 2016 Increase/(Decrease) Accounts Payable $4,000 $6,000 $(2,000 ) Accrued Liabilities 2,000 1,000 1,000 Long-term Notes Payable 84,000 90,000 (6,000 ) Total Liabilities $90,000 $97,000 $(7,000 ) How will the change in Accounts Payable be shown on the statement of cash flows? A) as an addition to Net Income B) as a deduction from Net Income C) as a deduction from investing cash flows D) as an addition to operating cash flows

Business

With a more refined application of PERT, the optimistic, pessimistic, and most probable times should be based on

a. Bureau of Labor Statistics estimates. b. the intuition of someone new to the task. c. the intuition of a well-experienced worker. d. a frequency distribution of estimates.

Business