Philip Morris bought Miller Brewing and launched low-calorie beer, at a time when consumers had the impression that low-calorie beer does not taste as good as normal beer. What does the company assure by stating that the beer tastes good?
A) points-of-difference
B) points-of-presence
C) points-of-parity
D) points-of-conflict
E) points-of-inflection
C
Business
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One nurse complains to another, "Dr. James is a legend in his own mind because he's got that MD behind his name." Which personal barrier to effective communication is the nurse describing?
a. faulty listening skills b. variable communication skills c. oversized egos d. nonverbal communication
Business
A fully amortized loan has equal monthly payments. The portion of the payment applied to principal:
a. goes down each month. b. remains unchanged. c. goes up each month. d. goes up by equal amounts each month.
Business