When choosing fonts and type styles for slides, be sure to
A) use script fonts for emphasis.
B) limit your fonts to no more than two per slide.
C) avoid boldface type.
D) use a different font to call attention to keywords.
E) use a standard, 12 point font for text.
B
Explanation: B) A single slide should have no more than two typefaces. Use of additional typefaces causes a distraction for the viewer and makes the slide seem confused and unprofessional.
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Which of the following is a reason a consumer would follow a company's blog?
A) The blog offers fresh insights or new ideas about the company or products. B) The blog provides the consumer with familiar information. C) The blog allows consumers to communicate with each other. D) A well-followed blog gives the company influence in the marketplace. E) Consumers know that companies want them to follow the blog postings.