In a 2000 political ad the word "RATS" was flashed on the screen so quickly that it was not perceivable at normal viewing speed. Such fast messages are considered
a. superliminal.
b. subliminal.
c. heuristic.
d. emotional.
Answer: B
You might also like to view...
Which of the following are NOT identified in the text as symptoms of acute stress and post-traumatic disorders?
a. insomnia, nightmares, and poor concentration b. hypochondriasis and somatic symptom pain c. irritability and explosive anger or aggression d. wariness, blunted emotions, and reliving the event
Which of the following statements best describes the factors that influence women's employment patterns?
a. Ethnicity is not strongly related to employment. b. Surprisingly, women's educational background has little influence on their likelihood of being employed. c. White women are more likely than women of color to be employed, no matter what their level of education. d. Latina women have the highest rate of employment, compared to other ethnic groups.