The use of independent channel members in a channel of distribution allows manufacturers to _____
a. improve channel communication and control
b. increase the average order size to retailers
c. receive payment based on when goods are shipped to retailers, not when goods are sold to final consumers
d. maximize profitability through vertical integration
c
Business
You might also like to view...
When using "brainstorming" to generate creative service ideas, leaders should:
A) be certain the ideas are actually feasible before announcing them. B) encourage hitchhiking to add to or amplify on ideas suggested by others. C) stress quality over quantity. D) weed out any wild ideas that seem silly or unproductive.
Business
Discuss the three different approaches to new product development
What will be an ideal response?
Business