A company can learn a great deal by analyzing the degrees of brand loyalty. For example, ________ can show the firm which brands are most competitive with its own

Transnational companies, such as Toyota and Honda, have characteristic features that include:

A) being in both global markets and utilizing global supply chains. B) characterized by a mind-set of being "stateless." C) using both localized and standardized elements in marketing programs. D) decisions made on the basis of ongoing research. E) all of the above.

When your beliefs and values are in con?ict with those of others, you can experience:

A) internal noise B) semantic noise C) external noise D) contextual noise