What are two major forms of direct-response television marketing?
A) home television response and direct-response TV advertising
B) home shopping channels and infomercials
C) home-selling and toll-free response
D) call-in response and web-site response
E) home shopping channels and podcasts
B) home shopping channels and infomercials
Business
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Due to a recent increase in demand for new insurance products, the number of life insurance companies as been increasing in the United States.
a. true b. false
Business
Approaches to e-purchasing include all of the following EXCEPT:
A) catalog hubs. B) radio frequency identification (RFID). C) exchanges. D) electronic data interchange (EDI).
Business