Making time to think about issues raised in this book is part of developing your voice

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True

Communication & Mass Media

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Bill wants his classmates who complain about a lack of activities to join student government and the

student activity board. His persuasive strategy is A) conversion. B) strengthening commitment. C) weakening commitment. D) inducing a specific action. E) reversal of belief.

Communication & Mass Media

Laggards are more easily persuaded through opinion leaders and social networks

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Communication & Mass Media