From an ethical standpoint, it is acceptable for a hospital's cardiac surgery unit that is striving for zero complications to turn down high-risk patients

Which of the following is a key difference between services and manufactured products?

A) Services do not exist until the customer buys them. B) Delivered value is more for manufactured products. C) Place and promotion are not significant in services marketing mix. D) Services exist even before they are sold to customers.

Market segments are well defined during the introduction stage of the product life cycle

Indicate whether the statement is true or false