The process by which we gather and analyze information about our listeners and adapt our message to
their knowledge, interests, attitudes, and beliefs is called
A. frame of reference.
B. audience analysis.
C. audience demographics.
D. audience bio.
C
Communication & Mass Media
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Evaluations of yourself and others need to keep pace with the rapidly changing real world. One of the best ways to guard against static evaluation is to use a temporal device called __________.
A. the date B. polarization C. the index D. intensional orientation
Communication & Mass Media
________ is the desire to stay in a relationship no matter what happens.
A. Investment B. Intimacy C. Commitment D. Passion
Communication & Mass Media