When using PowerPoint you should not be tempted to use all the available design options--such as fadeouts, graphics, and sound--unless they:

a. will help make transitions and dry material more interesting

b. will lead to a more memorable style or a better grade in speech class.
c. will help clarify your message and build your arguments.
d. will impress your audience and lead to a better evaluation.

c

Communication & Mass Media

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The principles for language usage are found in the canon of ________

A) ?invention. B) ?disposition. C) ?style. D) ?memory. E) ?delivery.

Communication & Mass Media

By quickly and honestly addressing a sports team’s crisis or scandal, a PR professional is able to accomplish which of the following?

a. maintain public support b. reduce monetary penalties c. prevent a litigation crisis d. cover up the incident

Communication & Mass Media