A greater focus on underlying customer needs than on existing customer wants leads to marketing myopia

Indicate whether the statement is true or false

FALSE

Business

You might also like to view...

Which of the following elements is NOT included in an Internet survey system?

A) questionnaire design B) web server C) database D) data delivery program E) pre-programmed incentives

Business

The possessive form of who is ________________

a. who's b. whose c. whos' d. whos's

Business