The American Customer Satisfaction Index is a national measure of satisfaction with quality that provides a resource for examining the differences in satisfaction among customers of different industries by their demographic and socioeconomic

The following two items are from Marcia White's "Dining Out" expense category:

1. January monthly variance = $25 (favorable); 2. February cumulative variance = -$10 (unfavorable). If Marcia budgeted $85 a month for this activity, we know that she A) spent $60 in January and $95 in February. B) spent $60 in January and $120 in February. C) can bring the activity back within budget by spending $85 in March. D) has not budgeted properly.

According to the capitalistic view, the primary goal of an organization is to ________

A) maximize shareholder wealth B) form long-term relationships with suppliers C) satisfy employees D) satisfy customers