Tough Tires recently issued a tire recall after numerous drivers experienced blowouts due to a manufacturing defect. What role will the firm’s PR team likely play during this crisis?
a. identifying corporate bloggers who will minimize the damage to Tough Tires
b. communicating directly with the media during a Tough Tires press conference
c. providing information anonymously to the media about the Tough Tires recall
d. supporting the Tough Tires spokesperson in responding to the media
d. supporting the Tough Tires spokesperson in responding to the media
Communication & Mass Media
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Fill in the blanks with correct word
Communication & Mass Media
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understand uncertainty reduction theory. Indicate whether the statement is true or false
Communication & Mass Media