Which formula provides a "listenability" measure for broadcast copy?

A. Rudolph Flesch's Score D. A. C. Nielson's Ratings
B. Robert Gunning's Fog Index E. Irving Fang's ELF
C. Edward Fry's Graph

E

Business

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____ refers to skills such as problem solving, consensus decision making, and team leadership, and the teams received such training as well.

Fill in the blank(s) with the appropriate word(s).

Business

Mark feels that Shell delivers on its promises to supply the best gasoline possible to the public. His experiences with Shell have always been good resulting in positive brand contact. Mark is most likely experiencing brand ________

A) alliance B) essence C) harmonization D) parity E) bonding

Business