Identify and describe one key quality employers seek in applicants
What will be an ideal response?
Answers will vary but should focus on communication skills.
Communication & Mass Media
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What is an IMC audit? What do we need to know before launching an IMC campaign?
What will be an ideal response?
Communication & Mass Media
Who belongs to the internal publics group?
a) Family of stockholders
b) Potential contributors
c) Members of the media
d) Public at large
Communication & Mass Media