In a famous social psychological experiment, participants were led to believe they were to deliver electric shocks of increasing potency to a "learner" for a memorization task
Participants were encouraged to continue even though the learner was clearly in pain, and most participants, in fact, did continue shocking the learner. What famous study is this describing?
a. Asch line studies
b. Milgram's studies of obedience
c. Shultz' study of injunctive norms
d. Moscovici's studies of minority influence
Answer: B
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Which of the following work conditions is most likely to increase worker motivation and satisfaction?
a. The assigned tasks are varied rather than repetitive. b. The assigned task is specialized and consistent. c. The workers don't have to make a lot of decisions. d. Supervisors only provide feedback when a worker's performance is completely unacceptable.
By pairing their products with pleasant images and music, advertisers often try to create positive
a. CAIs. b. CERs. c. desensitizations. d. stimulus discriminations.